Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Saturday, 4 April 2009

5 Steps To Successful Online Marketing & Seo. Jump Start Your Online Business.

With the increasing competitive market of the internet it is becoming more and more difficult to create a profitable website without extensive knowledge of search engine optimization, web page development and content writing. I for one have spent countless hours searching for the right combination of SEO to provide the optimal profits for my business. After extensive trial and error, spending money on pay per click (PPC) and optimizing my code I have made a list of the key SEO terms, their functions, and their results. I have ordered these steps in accordance to priority and the easiest to start with if you are new to the online industry. Please note I am including terms without their definitions since they can be easily looked on Wikipedia or any search engine.

1. Submit manually to search engines. Don’t always trust the majority of organizations or make bold claims of submitting you to thousands of search engines without doing research first. The reason being is that all of the popular search engines require you to type in a randomly generated code of letters and numbers that are usually scribbled. I have most likely noticed this on many websites. That is to prevent automated submissions and spam. Find a list of the most popular search engines and do it yourself, or use my recommended piece of software at the end of this article. Contact me if you would like my personal list that I have created after experiencing the results.

2. Submit to directories for back links. Search engines now ranks your website on the amount of links from other sources that you have. Particularly highly ranked sources. A good way to determine if a directory is highly ranked is to look at their Google Page Rank. The higher the page rank the more important Google finds that website. I would recommend paying a company to submit you manually as there are literally thousands of directories out there. It is inexpensive and well worth it.

3. Submit articles that are relevant to your industry. Article writing has become more and more important in advertising and ranking your website. Let’s say you sell car parts online. Write an article about how to find the best deals on car parts, how you started your car part business, or educational articles on specific parts and provide a link at the end to your website. This works in two ways. One you receive a back link from a reliable source. Two it is basically free advertising. Be sure you are submitting to reputable site with high traffic and page rank.

4. Start a blog. As crazy at this may sound it is one of the best sources of traffic on the internet today. Why? Because they are the type of websites that are updated most frequently. Search engines also rank a site on how often the content is updated and the addition of new content. Blogs satisfy both of these requirements. How do you get traffic from your blog to your store? Create links at the end of each post and create advertisements on your sidebars. Visitors that enjoy reading your blog are most likely interested in your industry and products as well.

5. Coding in your website is essential. Search engines no longer ranks your site based on the META keywords tag since it can be so easily manipulated. Instead they base results on the TITLE tag, ALT Tags and Heading tags (both H1 and H2 tags). For brevities sake I will not elaborate on these tags since you can look them up in a search engine, but they are extremely important. Content is also crawled, but you will want to place your keywords, with a heavy density, in their appropriate tags.

The bottom line is there is no magic bullet or quick fix to get you high rankings. Most often it just takes time, typically 3 to 6 months to get ranked. However, I have received good rankings after about 30 days of aggressive marketing, following the above advice, and using a program call SEO Elite. What I have mentioned in this article is a very brief overview of where to get started with your SEO campaign, but if you are looking for a system to provide you the resources to maximize your profits online, I would highly recommend visiting the link below.

Sunday, 15 March 2009

SEO Ways To Make Money Online For Your New Internet Online Business Opportunity

Search engines are not the only way through which visitors get to your website. But I have read that most people say Google analytics for their sites show about 50 percent of visitors came from searches. The rest of their visitors came from referring sites with about 10 percent already knew their link. Optimizing your site for search engines, therefore is very important if you want to maintain a steady flow of visitors to your site. In this article we will discuss how seo can influence ways to make money online for your new online business opportunity.


1. Maximize Searchability Through Good Content

Match your business goals to the goals of your anticipated reader. If your site is about dogs, show pictures, describe their habits and why they are called a man’s best friend. If you think your reader would want more information than you can provide on your webpage, create a page with links to other relevant sites. If your content is good, well respected sites in your field will not only be willing to link to your site, they will want to as it adds value to their site. Similarly if your site is on some online business opportunity that you wish to promote, your content is important and forms the backbone of your entire work at home business.


2. Optimize Your Website For Your Online Business Opportunity

Before you begin thinking of ways to make money online, you will need firstly to optimize your website. Your landing page should contain hundreds of key phrase variances people use in their searches and over time, these keyword phrases also increase in number. It has been thought by many SEO experts that meta description now does not add much value as before and some search engines especially Google ignores it at the moment. So what I do recommend is although you don’t have to remove your meta description, do not get overly anxious to cramp all your keywords here. Instead, put more time and effort into optimizing your website with all the relevant keywords for your online business opportunity.


3. Internal Linking Can Benefit Your Online Business Opportunity

To do well in SEO, not only must you get links containing your main keywords in the anchor text, from other websites, you should also link to other webpages within your own website, using your main keywords in the anchor text.

Internal linking refers to linking your home page to your other pages within your website. What you need to do is use your main keyword in the anchor text and create a link pointing to your internal webpage. This is something you can easily do to get better search engine ranking for your online business opportunity and you will be surprised that not many marketers are practicing this nor aware of the benefits. This is because many marketers still work without a marketing plan and concentrate entirely on ways to make money online.

The two most important things to consider is how you anchor your internal links and what phrases you use to link. It is a good thing to link your pages together and you can also make use of a footer by linking to all your most important pages using the appropriate anchor text keyword phrase. You should avoid using words like “click here” as the anchor text does not help you or your online business opportunity at all.

Your business marketing strategies may present you different ways of making money online, but to really succeed, you do need to focus much on SEO and link building. Good search engine optimization is not a once and done activity. It takes significant knowledge, effort and time to gain and maintain top search engine placement. Keywords are the backbone of any SEO strategy. So using the right keywords for the website is a significant key to success in any online business opportunity.